Webinar On Demand

Turn Daily Life Into Daily Content Presentation & Slides - $19

Turn Daily Life Into Daily Content…

The best preparation comes from your every day life. It’s content based on everyday experience, observation and being in the audience’s world. But it’s not as simple as just talking about what you did last night.

In this presentation, find out how to harvest your everyday life for truly unique, one-of-a-kind entertainment.


    • Why most shows are either over-prepared or under-prepared.
    • The problem with the concept of living your life on the air.
    • How great personalities like Kidd Kraddick, Jeff & Jer, The Bert Show & Jonny Holly & Nira do it.
    • How to create buckets of content that make show prep easy-and fun.
    • The process of converting topics to ideas and ideas to entertainment.
    • The most valuable and important step in the prep process.
    • How to harvest everyday observation and experiences for on-air content.

You Get

  • Presentation on Demand: Watch Anytime
  • Download the notes and outline
  • Download all the slides

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Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

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Here's what the radio industry says about Tracy Johnson Media Group.

Cal Cagno

Cal Cagno
Air Personality, 89X

Tracy uses his experience to make on-air talent shine by building on the strengths each personality brings to the table, which makes him a great partner to take a show to the next level.

Johnjay & Rich

Johnjay & Rich
Air Personalities, Johnjay & Rich Show

We’ve read the Morning Radio books three times and each time we find something new. It should be mandatory reading for everyone involved with a show.

Stu Schwartz

Stu Schwartz
Air Personality, Majic 100

After doing radio the same way for so many years, Tracy showed us a new way to approach each break. He did it in a few easy steps, and it applies to almost everything thing we do in radio.