Webinar On Demand

The Ratings Game Presentation & Slides - $19

The Ratings Game

The ratings process is a mystery to some and a giant gamble to others. In this presentation, Tracy Johnson shows you exactly how the radio ratings system work, and shares strategies to apply winning tactics to get the best possible results for your station.

Including:

  • An easy-to-underastand explanation how ratings work.
  • The type of person that participates in ratings, and what it means to you.
  • The 3 ways to grow your audience, and why 2 of them are a waste of time.
  • How to double your ratings…and you don’t need a massive marketing budget.
  • 5 discoveries that will help you play the ratings game to win.

You Get

  • Presentation on Demand: Watch Anytime
  • Download the notes and outline
  • Download all the slides

Free for Insiders

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Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

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Here's what the radio industry says about Tracy Johnson Media Group.

Scott Evans

Scott Evans
Air Personality ,

I am a huge fan of Insiders and wish it was around when I started in this business.Tracy is the foremost expert and this is the best money someone could invest in their career. Thank You for everything

Phil Kallsen

Phil Kallsen
Director of Country Brands, Corus Radio
Canada

Tracy brings the perfect balance of art and science to Radio, Digital and Promotion. Whether starting a project from the beginning, or evolving an established brand, he moves it forward.

Robin Haggar

Robin Haggar
Program Director,
Canada

I have never seen such a strong 'how to get there' guide about show and personality development.