Webinar On Demand

Ultimate Show Makeover Presentation and Slides - $19

Every radio show should undergo a makeover regularly. That’s how you stay fresh and relevant.

In this presentation, I will show you how to launch a new show, repair a broken show or revive YOUR show by analyzing every detail with fresh ears and my proven technique of zero-based programming.

You’ll get the entire process that teaches you how to evaluate everything you do. Plus, you’ll get the tools you need to make it a powerful and show-changing project.

  • How to analyze your show with my zero-based programming approach.
  • This is the best way to launch a new show, repair a broken show or revive your show.
  • How to thoroughly redesign every detail of your show to reach the maximum audience.
  • Learn this process and apply it to your brand twice a year. It’ll never be tired or boring.
  • How to examine each element to stay consistent, yet fresh.
  • An objective way to decide which features should stay-and which should go.

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

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Here's what the radio industry says about Tracy Johnson Media Group.

Gregg Wolfson

Gregg Wolfson
VP/GM, Local Media San Diego
San Diego, CA

Tracy’s expertise in the industry has provided our people a trusted resource. His abundance of creativity and ideas pushes us to work outside the box and puts us a step ahead of the competition.

Jeff Dauler

Jeff Dauler
Air Personality, Star 94.1

Tracy's made me a better storyteller without bruising my pretty sensitive ego. No small feat. A consultant that I actually look forward to speaking with. Also no small feat.

Stu Schwartz

Stu Schwartz
Morning Personality, Majic 100
Ottawa, Ontario, Canada

Tracy has forced this old dog to learn new tricks but I’m a better broadcaster because of it. Before he arrived I had no appetite for another “consultant” but Tracy changed the way I approach every show.