Webinar On Demand

Social, Digital & Mobile Tools, Tips and Tricks Webinar on Demand - $19

Social, Digital & Mobile Tools, Tips & Tricks…

Nearly every broadcaster claims to have a social, mobile and digital strategy. But how many are really committed? In this webinar, Tracy Johnson shares 10 easy, cost-effective ideas that nearly every station can implement and it won’t take a dedicated department to execute.

Best of all, most of the ideas can become a source of new revenue, and I’ll show you how.

 

Including:

  • The value of video: how to create it, promote it and make it work!
  • How to create online content that delivers more on-air tune-in.
  • Innovative ways to get more listener participation using social media & apps.
  • A valuable, inexpensive app that every station should start using tomorrow.
  • How to build-and use-a listener database.
  • Using social media to test content-before it airs.
  • Cleaning up your digital clutter: What should go? And what should stay

What You Get:

Link to watch video on demand.
Webinar outline and notes in .pdf format.
Webinar slides in .pdf format.

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

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Webinar: Treat Them Like Dogs
How to Train and Develop On-Air Superstars

Learn Tracy Johnson's proven methods for getting the most from air talent. You'll discover the secrets to managing and inspiring personalities to perform with confidence. Packed with practical advice for programmers, managers and talent coaches. It's just like training a puppy!

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Here's what the radio industry says about Tracy Johnson Media Group.

Jeff Elliott

Jeff Elliott
Air Personality, KYXY
San Diego

Morning Radio Revisited should be required reading for anyone doing personality radio-and anyone who wants to.

Scott Shannon

Scott Shannon
Air Personality/Program Director, WCBS
New York

This is the best book I’ve read about radio… PERIOD. Everyone involved with creating personality radio should get this book.

Rick Morton

Rick Morton
Air Personality , Z90
San Diego

Insiders is an unending resource that contributes to my show daily. It’s loaded with fresh content, but the tools help you develop as a true radio personality that stands above the rest. And it’s all in one place!