Webinar On Demand

Social, Digital & Mobile Tools, Tips and Tricks Webinar on Demand - $19

Social, Digital & Mobile Tools, Tips & Tricks…

Nearly every broadcaster claims to have a social, mobile and digital strategy. But how many are really committed? In this webinar, Tracy Johnson shares 10 easy, cost-effective ideas that nearly every station can implement and it won’t take a dedicated department to execute.

Best of all, most of the ideas can become a source of new revenue, and I’ll show you how.

Including:

  • The value of video: how to create it, promote it and make it work!
  • How to create online content that delivers more on-air tune-in.
  • Innovative ways to get more listener participation using social media & apps.
  • A valuable, inexpensive app that every station should start using tomorrow.
  • How to build-and use-a listener database.
  • Using social media to test content-before it airs.
  • Cleaning up your digital clutter: What should go? And what should stay

What You Get:

Link to watch video on demand.
Webinar outline and notes in .pdf format.
Webinar slides in .pdf format.

Insiders: Watch It Now for Free Here!

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

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Webinar: Make Features & Benchmarks Your Best Friend
How to Develop Can't-Miss Moments Every Hour Every Day

Quick: What's James Corden famous for? That's right. Carpool Karaoke. It happens to be a feature of his late-night TV show. Features and benchmarks are one of the most important aspects of building a brand, creating anticipation and driving tune in moments every day. In this webinar, I'll show you how to identify them for your personality in your march to #1.

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Here's what the radio industry says about Tracy Johnson Media Group.

Roger Ashby

Roger Ashby
Air Personality, CHUM-FM
Toronto

Tracy always combines common sense with great ideas. He has a great way of simplifying radio philosophy – and the way it affects listening habits.

Gregg Wolfson

Gregg Wolfson
VP/GM, Local Media San Diego
San Diego, CA

Tracy’s expertise in the industry has provided our people a trusted resource. His abundance of creativity and ideas pushes us to work outside the box and puts us a step ahead of the competition.

Pat Safford

Pat Safford
Air Personality, Q98.5
Omaha

Tracy is hands down the best talent coach in the business! He has helped us develop and grow our characters on our show, taught us how to TEASE, and to create "can't miss" radio! Don’t do another show WITHOUT Tracy!