Webinar On Demand

Social, Digital & Mobile Tools, Tips and Tricks Presentation & Slides - $19

Nearly every broadcaster claims to have a social, mobile and digital strategy. But how many are really committed?

Now, Tracy Johnson shares 10 easy, cost-effective ideas that nearly every station can implement and it won’t take a dedicated department to execute.

Best of all, most of the ideas can become a source of new revenue, and I’ll show you how.

Including:

  • The value of video: how to create it, promote it and make it work!
  • How to create online content that delivers more on-air tune-in.
  • Innovative ways to get more listener participation using social media & apps.
  • A valuable, inexpensive app that every station should start using tomorrow.
  • How to build-and use-a listener database.
  • Using social media to test content-before it airs.
  • Cleaning up your digital clutter: What should go? And what should stay

You Get

  • Presentation on Demand: Watch Anytime
  • Download the notes and outline
  • Download all the slides

Free for Insiders

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Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

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Here's what the radio industry says about Tracy Johnson Media Group.

Kristin Klingshirn

Kristin Klingshirn
Air Personality, The Bert Show
Syndicated

It takes a lot of work to make this show sound easy and effortless. Tracy taught me the tools to focus my stories to be more concise, conversational and most importantly... compelling.

Scott Shannon

Scott Shannon
Air Personality/Program Director, WCBS
New York

This is the best book I’ve read about radio… PERIOD. Everyone involved with creating personality radio should get this book.

George Johns

George Johns
Consultant, George Johns Company
Miami

I just read the book again. The only thing I can’t figure out is why Tracy is giving away a million dollars worth of secrets for $29.95.