BUILD A 5-STAR PERSONALITY BRAND. Be more than a popular DJ by developing a personality brand based on your real-life personality. This seminar shows you the entire process from beginning to end.
The Insiders online material is an invaluable resource. I really look forward to the monthly webinars to get Tracy’s insight and experience. The fact that I get to have my questions answered is just excellent.
Tracy has a unique ability ability to recognize, respond and reinvent in the face of a hyper-changing landscape. He knows compelling content and has leading edge insights into the new digital world. This makes Tracy a rare master of media.
I am extremely happy to work with the best radio coach in the business-Tracy Johnson. I have learned so much and will continue to use all the TJ knowledge in the show.
I’ve been learning from Tracy Johnson for 25 years. From music scheduling to programming to talent coaching to managing your radio stations digital assets, there is NO ONE better. I always come away a better programmer with a better brand.
It takes a lot of work to make this show sound easy and effortless. Tracy taught me the tools to focus my stories to be more concise, conversational and most importantly... compelling.