Webinars on Demand

Webinars on Demand to take your show/station to a new level

Webinars On Demand

ULTIMATE SHOW MAKEOVER. Every radio show needs to constantly evolve. How long has it been since you’ve made adjustments? This seminar takes you through the process to conduct a full personality makeover.

GUIDE TO ATTENTION WINNING STUNTS. Learn the important details of how to plan, stage and execute great stunts that attract attention and drive listening. Loaded with examples, watch this seminar before your next stunt!

HOW TO TALK ABOUT SENSITIVE TOPICS. Learn how to deal with controversial, sensitive and polarizing topics without violating listener expectations. This seminar shows you the process to approach virtually any subject on the air. […]

FIX YOUR STATION FOR GENERATION NOW. Today’s audiences have changed. Find out how in this research-based seminar that gives you a game plan for adjusting your approach to excite listeners and build fans.

HOW TO USE TWITTER LIKE A BOSS. Twitter can be one of the most useful social media platforms if used properly. Join social media specialist Lisa Waters for this enlightening seminar on how radio […]

WINNING FEATURES & HOW TO USE THEM. Most winning radio shows begin with a strong foundation that leads listener to specific tune in occasions. Find out how to develop great features that showcase personality.

TREAT THEM LIKE DOGS. Coaching air personalities is a lot like raising puppies! This seminar for program directors shows you how to approach the care and feeding of highly talented – and sensitive – […]

TARGET AUDIENCE PERSONA SEMINAR. This is a better way to build a target listener profile. The step-by-step process will help you develop a clear, effective and specific avatar to focus your brand.

7 DEADLY SINS OF RADIO PERSONALITIES. There are 7 things that prevent radio talent from becoming wildly successful air personalities. Find out what they are and how to overcome each of the 7 deadly […]

MUSIC RESEARCH DONE RIGHT. Online music research is highly effective if you follow these guidelines to attract more respondents that deliver more reliable and deeper information.  

Simon Clarke

Simon Clarke
Air Personality, Wave 105
UK

The It's All About The Hook eBook was just the thing to give me the kick up the backside I've needed. I've had a great couple of days on air. Thanks!

Michael Steele

Michael Steele
Program Director,
Nashville

I’ve been learning from Tracy Johnson for 25 years. From music scheduling to programming to talent coaching to managing your radio stations digital assets, there is NO ONE better. I always come away a better programmer with a better brand.

“Amateur” Alex

“Amateur” Alex
Air Personality, 101.3 The Bounce
Halifax, Nova Scotia

Learning to hook the listener in the first few seconds changed our show! In a world full of distractions, Tracy showed us how every second counts, and it’s made us part of the TJMG #1 club!

Jeff Dauler

Jeff Dauler
Morning Show Host, Entercom
Star 94/Atlanta

I've worked with a lot of radio consultants in my 20+ years doing morning radio. Tracy did more to help me find and use my skills than all of the others. I'm a better storyteller, I'm funnier, and my shows are better because of his input

Phat Matt Franklin

Phat Matt Franklin
Program Director, 89X
Detroit

Thank you for the webinars. They are insightful, informative and entertaining, regularly share them with my staff in aircheck meetings & promotions meetings.