It’s All About The Hook… Discover the power of a great opening line, and how a strong hook can add up to five times the engagement for any break on the air. In this […]
Webinars on Demand
Webinars on Demand to take your show/station to a new level
Each webinar is available on demand for $19. Become a TJMG Insider (Premium or Pro level) and access all webinars as part of your subscription. Click here to become an Insider now. Already an Insider? Watch any webinar here.
Upcoming Webinars
Webinars On Demand
Listeners As Cast Members… Listeners can be great contributors for any radio show, but can also be deadly. In this presentation, Tracy Johnson shows you how to get more calls, manage them properly and […]
Build a 5-Star Personality Brand… See talent coaches Tracy Johnson and Angela Perelli as they share the step by step process of how to build a 5-star personality brand. These are the same techniques they use […]
Storytelling Basics: Story Structure… Everything you do on the air revolves around the central, fundamental skill of storytelling. It’s the single most important skill for air personalities to master. In this presentation, Tracy Johnson […]
The fastest way to increase your ratings is to keep current listeners around longer. They already like you, and have demonstrated an interest in what you offer. So doesn’t it make sense to focus […]
The second in the Content Superhero Series, this presentation shows you why listeners tune in and what keeps them glued to the radio…so you can do it more! Tracy Johnson shows you how to […]
Content Superhero 3: Content That Rocks… Knowing what causes tune out (Content Superhero Chapter 1) and tune in (Content Superhero Chapter 2), how can you get it on the air? In the third chapter […]
It seems that every month, there’s a new crisis. When tragedy strikes, how do you respond on air? In this presentation, Tracy Johnson helps you prepare for the unexpected with examples from great shows who’ve been there […]
Gregg Wolfson
VP/GM, Local Media San Diego
San Diego, CA
Tracy’s expertise in the industry has provided our people a trusted resource. His abundance of creativity and ideas pushes us to work outside the box and puts us a step ahead of the competition.
Eric Rowe
Producer, Roula & Ryan
Houston
I love your website and material. What amazing stuff.
Greg Simms
Air Personality, KRTH 101
Los Angeles
Get a copy of this book for EACH and EVERY air personality on your station. And don’t forget the producers and support staff. Tracy has managed to identify exactly what it takes to win!
Phat Matt Franklin
Program Director, 89X
Detroit
Thank you for the webinars. They are insightful, informative and entertaining, regularly share them with my staff in aircheck meetings & promotions meetings.
Mike Shannon
Program Director, KOOL 101.5
Calgary
Tracy Johnson is not a consultant, he’s a partner. He invests all of himself in those he works with, as I discovered personally. His uncanny knack of finding the ‘unlock’ key to release the best in those he works with is undoubtedly the biggest contributor to his success.