Webinar On Demand

How to IZE Your Personality-Starting Tomorrow Webinar On Demand - $19

Practical tips for radio personalities that will make you a more compelling, interesting and memorable air talent starting tomorrow!

There are four IZES in personality radio: Localize, Personalize, Energize and Supersize. Master them all, and you’ll be amazed at how much richer and more exciting your show will sound.

In this webinar, I take you through each of the IZES, with examples of how to turn ordinary content into material that shows off your personality.

Discover the simple ways to get more value and more character on your show NOW, including:

  • The 4 IZES of personality radio. Regardless of structure, format or limitations, these four IZES will work for you.
  • What you can learn from politicians to be more likable.
  • How to super-charge your on-air presence using each IZE.
  • Simple tweaks that unleash personality and earn more freedom on-air.
  • Finding the IZES that work best for your personality brand.
  • What every personality needs to sound great-starting tomorrow.
  • Why your best content is meaningless until you master this IZE.

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Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

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Here's what the radio industry says about Tracy Johnson Media Group.

Peter Sinclair

Peter Sinclair
VP/Programming, Radio Africa

Insiders is an impressive collection of resources. Tracy’s seminars, Master Class webinars, articles and videos are invaluable in growing the skills and techniques at Radio Africa. We also get fresh feature and benchmark ideas and promotions big and bigger to help us win.

Stu Schwartz

Stu Schwartz
Air Personality, Majic 100

After doing radio the same way for so many years, Tracy showed us a new way to approach each break. He did it in a few easy steps, and it applies to almost everything thing we do in radio.

Richard Gray

Richard Gray
Market Manager, Bell Media
Ottawa, Ontario, Canada

I hope you know how deeply appreciated and well respected your work is. Your visits are something the morning show teams looks forward to and the relationships you have developed with key talent transcended that of any consultant.Simply put, you make us much, much better with your always thoughtful coaching and personal approach.