Webinar On Demand

Be An Audience Magnet With a Custom Audience Persona Webinar on Demand - $19

Be An Audience Magnet…

Build a customized, personalized audience persona to help guide every decision you make with your brand. When you truly understand your audience, you can engage them in new and deeper ways.

In this webinar on demand, Tracy Johnson will show you the step-by-step process to gather all the data you need for an audience persona that transcends traditional demographics and broad targets. You’ll know exactly how to create content and deliver marketing messages for your greatest success yet.

Including:

  • Why a composite persona is far more effective than what you’re currently using.
  • The audience magnet process: How to build your audience persona.
  • How to use the OAR method of gathering data to find your perfect persona.
  • Actionable steps to appeal to the emotional core of your target audience.
  • How to apply the persona to your brand every day.

What You Get:

Link to watch video on demand.
Webinar outline and notes in .pdf format.
Webinar slides in .pdf format.
Audience Persona template in .ppt format

Insiders: Watch It Now for Free Here!

 

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

Opt In Image
Webinar: Top 10 Tips To Take Your Show From #10 to #1
You Can Win! Follow These Tips on Your Path To the Top

Join Tracy Johnson for research-supported advice that has been proven to propel radio shows from #10 to #1!

Get Access to This Webinar Now!
After completing purchase, check your email for downloads and a link to watch the webinar. If you don’t see the email, check your spam/junk folder.

Here's what the radio industry says about Tracy Johnson Media Group.

Roger Ashby

Roger Ashby
Air Personality, CHUM-FM
Toronto

Tracy always combines common sense with great ideas. He has a great way of simplifying radio philosophy – and the way it affects listening habits.

Jonny Holly & Nira

Jonny Holly & Nira
Air Personalities, Virgin Radio
Vancouver

Tracy has a way of helping shows create an amazing dynamic by understanding every player on the team and highlighting each other. He has brought out the best in us by helping us be more playful, vulnerable and self-deprecating.

Janine Fairchild

Janine Fairchild
Air Personality, WCIC
Peoria

Tracy's review was so incredibly helpful! I really appreciate the practical, clear advice. He provides the steps to move forward.