Webinars on Demand

Webinars on Demand to take your show/station to a new level

Webinars On Demand

AVOIDING TUNE OUT 101: Your radio ratings would be higher if listeners stayed tuned to your station longer, and came back more often, right? Of course. That’s common sense. Now, I reveal the main […]

HOW TO AIR CHECK RADIO PERSONALITIES: Air check sessions are one of the most difficult parts of the job for any program director or talent coach. They often become confrontational rather than creative. They’re […]

FILL YOUR PHONE LINES: It’s harder than ever for radio shows to generate phone calls today. But that shouldn’t stop you from filling your phone lines. In this seminar, I’ll give you practical, useful […]

CAST YOUR RADIO SHOW:. Broadcasters often hire what they think is the best talent available, put them on the air together and then wonder why the magic doesn’t happen. It’s not enough to just […]

THE TOPIC TREE. Discover a fun, interesting way to generate more effectective show prep without spending as much time in boring, unproductive meetings.  

MY SOLO SHOW CAN BEAT YOUR TEAM SHOW: Are you on the air by yourself? There are special challenges in getting more personality without a partner to respond to. But you don’t need partners to […]

DOUBLE YOUR RATINGS: You can double your ratings in less than 12 months by understanding how to play and win the ratings game. This seminar will change how you approach the entire creative process.  

HARVEST YOUR LIFE: Find out how personalities can learn to create unique content only they can perform by turning everyday experiences and observations into entertainment.

STORYTELLING BASICS. Learn the principles that make for strong segments on the air by mastering the art of telling stories. Loaded with examples and common-sense advice, you’ll be a better storyteller starting tomorrow.

THE ART OF THE TEASE. Discover the keys to getting more time spent listening and more occasions of tune in by applying these amazing techniques. You’ll be a much better teaser starting tomorrow!

Stephanie Hunter

Stephanie Hunter
Program Director, Jump 106.9
Ottawa

Insiders is great… it’s so easy to find what I need and there is a ton of ideas, techniques and examples that I share with my team. The seminars are great to watch on your own, or together in a staff meeting.

Tom Jokic

Tom Jokic
Producer, CHUM-FM
Toronto

I love Insiders. We get excellent phone topics that turn into great segments on the air. It’s a key part of our preparation process.

Greg Simms

Greg Simms
Air Personality, KRTH 101
Los Angeles

Get a copy of this book for EACH and EVERY air personality on your station. And don’t forget the producers and support staff. Tracy has managed to identify exactly what it takes to win!

Pat Safford

Pat Safford
Air Personality, Q98.5
Omaha

Tracy is hands down the best talent coach in the business! He has helped us develop and grow our characters on our show, taught us how to TEASE, and to create "can't miss" radio! Don’t do another show WITHOUT Tracy!

Michael Steele

Michael Steele
Program Director,
Nashville

I’ve been learning from Tracy Johnson for 25 years. From music scheduling to programming to talent coaching to managing your radio stations digital assets, there is NO ONE better. I always come away a better programmer with a better brand.