Practical tips for radio personalities that will make you a more compelling, interesting and memorable air talent starting tomorrow! There are four IZES in personality radio: Localize, Personalize, Energize and Supersize. Master them all, […]
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Tracy has taught us the value of becoming famous with benchmarks, learning what works, how to approach it, when to know to get out and most of all, relating it to the listener’s daily life.
When I needed help reinventing, reformatting and reinvigorating a mature morning show I knew exactly the person to turn to. The man who wrote the book. Tracy truly understands the chemistry of a creative and consistent, winning show, how to bring it about, how to grow it and how to keep it winning.
The It's All About The Hook eBook was just the thing to give me the kick up the backside I've needed. I've had a great couple of days on air. Thanks!
Tracy's help is pretty much 24/7. If we struggle with a topic or show idea, we send it to him and he gets back to us right away... usually with a better idea. :)
Tracy has provided a very clear development path for our morning teams, and has moved the needle in both a startup show and a veteran team.