Teases

How To Get More TSL By Mastering The Art Of The Tease

The fastest way to increase ratings is to get more listening from those who already like you and are listening regularly. This is radio’s version of serving “fries with that” or super-sizing an order at a fast-food restaurant. And it’s done through teases.

Teasing is a promotional skill that every personality can and should master. A good tease creates curiosity, seducing the listener to stay tuned or remember to come back.

There are many types of teases, each playing a significant role in building a ratings growth strategy.

Dig in to the resources here and discover how to apply it to your show.

 

Additional Resources:

Articles & Links

Teasing HQ:  Click Here>>>

The Art of the Tease: Seduction: Click Here>>>

If It’s On The Air, Tease It. Even The News: Click Here>>>

The Beauty of the 80/20 Tease: Click Here>>>

How to Disguise a Tease as Content: Click Here>>>

Teases That Get Listeners Through Commercial Breaks: Click Here>>>

8 Things to Steal From Social Media to Improve Teasing: Click Here>>>

A Radio Tease Is Like a Highway Sign: Click Here>>>

Gamify Teases With The Multiple Choice Tease: Click Here>>>

Using Audio as a Taste of What’s Coming Up: Click Here>>>

How to Rob a Ratings Bank: Knowing When To Tease: Click Here>>>

How to Master The Transition Tease: Click Here>>>

How to Stack Multiple Teases In One Break: Click Here>>>  

Case Study: Make Them Stay for the Payoff: Click Here>>>

 

Webinars

30 Teasing Tips in 30 Minutes: Click Here>>>  For Insiders Click Here>>>

eBooks

Coming Soon

Jenn Czelada

Jenn Czelada
Jenn & Brian Morning Show, Smile FM Network
Michigan

Thanks Tracy. The Storytelling 2.0 webinar was one of the stronger ones for sure! I love the idea of using conflict to make a story more exciting...and knowing the differences between a topic and a story.

Kristin Klingshirn

Kristin Klingshirn
Air Personality, The Bert Show
Syndicated

It takes a lot of work to make this show sound easy and effortless. Tracy taught me the tools to focus my stories to be more concise, conversational and most importantly... compelling.

Steve Goldstein

Steve Goldstein
President, Amplify Media
Connecticut

Tracy has been a consistent industry thought leader and a guy who blows up 'table and chair' thinking. Radio needs more of that.