The Incredible Power of a Story Arc [audio]
Writers create stories around a formula that creates a story arc. The goal is to take the reader on a journey, leading therm from chapter to chapter with a compelling story. The process of creating […]
McDonald’s is rolling out the innovation, including table service at locations nationwide. Does that sound shocking? The fast-food restaurant is innovating, and there are marketing lessons from McDonald’s for your radio station. This is […]
Every single thing you do on the air affects your personal brand. Manage that brand with a plan. This eBook shows you how to build a character brand profile to drive your personality success […]
GUIDE TO BETTER INTERVIEWS. Discover the secrets to conducting interviews that capture attention and hold audiences. Find out how to ask questions and draw interesting stories from guests with these actionable tactics.
Is This Really Radio's Most Valuable Resource For Personalities Programmers and Promotion Managers?