Speaking

Workshops - Company Meetings - Conferences

Tracy Johnson is an inspiring and passionate speaker.
He is available to conduct seminars customized to fit the length and purpose of your event.

Contact us to arrange for Tracy to speak at your event

Example Seminar Topics

Fix Your Station For Generation Now

Fix Your Station For Generation Now

There are plenty of opinions on what drives the millennial generation, but not many solutions for how to attract them to radio. Until now. In this presentation, Tracy Johnson shares what he learned from […]

Radio’s Best Practices for Using Twitter Like a Boss

Radio’s Best Practices for Using Twitter Like a Boss

Twitter can be one of the most powerful of social media platforms for reaching new listeners, if you know how to use it and manage it properly. In this presentation, Tracy Johnson shows how […]

Make Features & Benchmarks Your Best Friends

Make Features & Benchmarks Your Best Friends

James Corden has become an international celebrity by turning his Carpool Karaoke feature into a pop culture sensation. His late-night TV talk show continues to grow because of the incredible reach of one regular feature […]

Seminar: Storytelling 2.0: How To Tell Compelling Stories….

Seminar: Storytelling 2.0: How To Tell Compelling Stories….

A well told story stays told, but poorly told stories are never really heard. At the heart of nearly every brand’s success is the ability to tell a story. Some folks are naturally great […]

Seminar: Be an Audience Magnet: Build an Audience Persona

Seminar: Be an Audience Magnet: Build an Audience Persona

  Radio brands must know who they’re talking to, who they’re for! In this seminar, Tracy Johnson shows you the step-by-step process to identify your target audience and build an in-depth target audience persona […]

Seminar: Be an Audience Magnet

Seminar: Be an Audience Magnet

  We like to think that we are targeted, but many times, we don’t have a solid vision of the audience. Or, we impose our own assumptions to the extent that it’s far too narrow. […]

Seminar: 7 Deadly Sins of Radio Personalities

Seminar: 7 Deadly Sins of Radio Personalities

Radio personalities who make fundamental mistakes, it doesn’t matter how many things you do right. There are 7 Deadly Sins common to radio personalities. Some personalities are guilty of all 7. Many commit at […]

Seminar: Music Research Done Right

Seminar: Music Research Done Right

Every station wishes for more research, but budget restrictions have made that difficult, if not impossible. Fortunately, online music research is a valid option. However, most stations are actually doing more harm to their stations […]

Paul Amos

Paul Amos
Managing Director, XTRA Research
Brisbane, Australia

Tracy has a unique ability ability to recognize, respond and reinvent in the face of a hyper-changing landscape. He knows compelling content and has leading edge insights into the new digital world. This makes Tracy a rare master of media.

Peter Sinclair

Peter Sinclair
VP/Programming, Radio Africa
Nairobi

Insiders is an impressive collection of resources. Tracy’s seminars, Master Class webinars, articles and videos are invaluable in growing the skills and techniques at Radio Africa. We also get fresh feature and benchmark ideas and promotions big and bigger to help us win.

Stephanie Hunter

Stephanie Hunter
Program Director, Jump 106.9
Ottawa

Insiders is great… it’s so easy to find what I need and there is a ton of ideas, techniques and examples that I share with my team. The seminars are great to watch on your own, or together in a staff meeting.

Steve Goldstein

Steve Goldstein
President, Amplify Media
Connecticut

Your webinar presentation was terrific, outstanding, valuable, compelling, fresh, informative… ALL great things. I look forward to more.