Speaking

Workshops - Company Meetings - Conferences

Tracy Johnson is an inspiring and passionate speaker.
He is available to conduct seminars customized to fit the length and purpose of your event.

Contact us to arrange for Tracy to speak at your event

Example Seminar Topics

Make Features & Benchmarks Your Best Friends

Make Features & Benchmarks Your Best Friends

James Corden has become an international celebrity by turning his Carpool Karaoke feature into a pop culture sensation. His late-night TV talk show continues to grow because of the incredible reach of one regular feature […]

Seminar: Be an Audience Magnet: Build an Audience Persona

Seminar: Be an Audience Magnet: Build an Audience Persona

  Radio brands must know who they’re talking to, who they’re for! In this seminar, Tracy Johnson shows you the step-by-step process to identify your target audience and build an in-depth target audience persona […]

Seminar: 7 Deadly Sins of Radio Personalities

Seminar: 7 Deadly Sins of Radio Personalities

Radio personalities who make fundamental mistakes, it doesn’t matter how many things you do right. There are 7 Deadly Sins common to radio personalities. Some personalities are guilty of all 7. Many commit at […]

Seminar: Music Research Done Right

Seminar: Music Research Done Right

Every station wishes for more research, but budget restrictions have made that difficult, if not impossible. Fortunately, online music research is a valid option. However, most stations are actually doing more harm to their stations […]

Seminar: It’s Not About You…It’s All About You

Seminar: It’s Not About You…It’s All About You

The key to a magnetic on-air personality is developing unique content that can’t be heard anywhere else. that’s usually content that comes from personal experiences and observation. In this seminar, Tracy Johnson shares the key […]

Seminar: Ratings Tune Up

Seminar: Ratings Tune Up

Just as you’d tune up your vehicle before a road trip, you should make sure your station is read for ratings. In this seminar, Tracy Johnson shares his Zero-Based Programming method to prepare your […]

Seminar: Listeners As Cast Members

Seminar: Listeners As Cast Members

There’s no question that the audience is not responding as much as they once did. In this seminar, Tracy Johnson shows you how to generate more response. You’ll find out how to get more […]

Seminar: Content Superhero

Seminar: Content Superhero

Content is the key to future success, both on and off the air. But what kind of content? What works? What doesn’t What do listeners respond to? And how can we get the most […]

Peter Sinclair

Peter Sinclair
VP/Programming, Radio Africa
Nairobi

Insiders is an impressive collection of resources. Tracy’s seminars, Master Class webinars, articles and videos are invaluable in growing the skills and techniques at Radio Africa. We also get fresh feature and benchmark ideas and promotions big and bigger to help us win.

Steve Goldstein

Steve Goldstein
President, Amplify Media
Connecticut

Your webinar presentation was terrific, outstanding, valuable, compelling, fresh, informative… ALL great things. I look forward to more.

Stephanie Hunter

Stephanie Hunter
Program Director, Jump 106.9
Ottawa

Insiders is great… it’s so easy to find what I need and there is a ton of ideas, techniques and examples that I share with my team. The seminars are great to watch on your own, or together in a staff meeting.

Stephanie Hunter

Stephanie Hunter
Brand Director, Corus Entertainment
Kingston, Ontario, CAN

Tracy takes theories and adds a unique spin to get people engaged and excited about radio. Everyone on the team from promotions, creative writers, and programmers can put the ideas in play.