Double Your Ratings! Just Do This

Double Your Ratings! Just Do This

by Tracy Johnson

No, I’m not selling you a magic, “get rich quick” plan. I just want you to realize that driving ratings may not be as impossible to as you think. Your station, whether a 10-share or a 2-share, can double your ratings. It literally works for everyone, though I’ll admit it’s a bit more challenging if you have a 20-share than a 1 share.

Here’s the empowering thing: you can do it without external marketing and advertising. You don’t need a big contest. And it doesn’t require a promotion and marketing budget. The truth is, it’s really simple to double your ratings.

How would you like to double your ratings? Sound good? It’s simple. Here’s how.

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P1's Are Not Fans, and Fans Are Not P1's.
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You can double your ratings just by getting more value from your existing listeners. Here’s how:

The Math

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