The Case For Show Imaging Separate From The Station

The Case For Show Imaging Separate From The Station

by Tracy Johnson

Radio brands rely on imaging and branding to set a tone for their stations. But what about individual shows? Shouldn’t they use production to support and carve an identity as well? Glad you asked. The answer is yes. Show imaging is an important consideration.

The Nash-FM morning show with Ty, Kelly & Chuck uses Benztown to create a sound for their show. I caught up with show host Ty Bentli to find out more.

Ty’s radio shows have led to success in the top markets in the industry. He has hosted #1 afternoon drive-time shows in Chicago and Los Angeles, and led morning drive in New York City. His voice has reached country and mainstream audiences from coast to coast.

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Show Imaging

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