The Original Morning Radio
by Tracy Johnson
One of the concepts we discuss often is the ability to reveal character through banter, without becoming self-absorbed. That’s a tricky balance, and most of the time, air talent has difficulty finding the sweet spot.
There’s a fine line between relating personal experiences and being the audio version of trapping listeners to show them your vacation pictures. Yet most dominant radio shows build their brands because they’re able to share their lives.
Secrets Revealed: Contests That Win
Game-changing guidance to transform your show, station & career.