Personality Profile: Jo Jo Kincaid: Every Break Matters

Personality Profile: Jo Jo Kincaid: Every Break Matters

by Tracy Johnson

Jo Jo Kincaid brings it on the air. Every day. Every break.

Sure you play the same songs every day… and you may get bored, but your listeners don’t have to be.

They tune in to be put into a good mood, and that has nothing to do with how you feel. Every day, you have to BRING IT, and the restrictions of the format clock or music count are no excuse for failing to entertain the audience.



Here’s Jo Jo Kincaid, when he was on KKLQ/San Diego, 1989… with an example of what that means:

Case Study: Listen to How a Personal Storiy Comes Alive Using Improv Skills [audio]



Can’t get enough? Here’s more:



Jo Jo understood what it means to be an entertainer.

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

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