What Should Your Last Break Sound Like? [audio]

What Should Your Last Break Sound Like? [audio]

by Tracy Johnson

To you, it’s the end of your workday. You’re off the clock. It’s quittin’ time! It’s off to the golf course. It’s time to end the show with your last break of the day.

So what should you do? The PD tells you they don’t want you to make a big deal of it, because it invites listeners to tune out. Or, they suggest that you promote the next show coming up. Or some may even want you to just fade aways and not say anything.

It’s true that, to your listener, nothing really changes. Your last break of the day isn’t their last break. We don’t listen to radio the way we watch television, so maybe we shouldn’t make a big deal out of the end of the show.

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Then there’s the problem of the last break often becoming a “throw away” segment. Most personalities put about as much preparation into it as that “warm up” break at 5am when they’re just getting started. Throwing away either break is a mistake.

What’s right? What’s wrong? What should you do?

Programming The Last Break

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