Pick a Side: Team You vs. Team (partner)

Pick a Side: Team You vs. Team (partner)

by Tracy Johnson

The goal for personalities is to interject your personalities into content. Pick a Side is a benchmark that makes it easy to do so while engaging listeners in content that has more than one possible answer.

One way to do this is offering diverse perspectives on topics. We don’t do this to create controversy, but add friction to conversations. This allows listeners to get to know the players (characters) on the show, and give them something to respond to. They can pick a side.

Pick A Side Execution

______________________
Hey, sorry! This content is reserved for Insiders members. If you’re an Insider, log in now. If not, sign up now for an account starting at just $5 per month. Webinar-enabled plans start at $19 per month. Or try it free for 10 days! This is reserved for Premium Monthly, Premium Annual, Pro Monthly, Pro Annual and Free Trial member to access this content.
Register
Opt In Image
Webinar: Make Features & Benchmarks Your Best Friend
How to Develop Can't-Miss Moments Every Hour Every Day

Quick: What's James Corden famous for? That's right. Carpool Karaoke. It happens to be a feature of his late-night TV show. Features and benchmarks are one of the most important aspects of building a brand, creating anticipation and driving tune in moments every day. In this webinar, I'll show you how to identify them for your personality in your march to #1.

RELATED:
This Radio Interview Turned Into An International Event [audio]

Recycling: Get the Most From Your Best
eBook, 4.95

  by Tracy Johnson. Discover the power of a recycling strategy to deliver more value from your best content. You’ll learn why and how recycling can work for your show as we explore the techniques of re-playing, […]

It’s Not About You, It’s All About You Webinar on Demand
Webinar, $19.00

It’s Not About You: It’s All About You… Relating on the air is mastering the art of presenting a listener-centric show, while allowing the spotlight to reflect back on your own personality. The trick […]

Join the TJMG Newsletter

Hire a talent coach for less than $1 a day.

Sign up for Insiders Radio Network.

Game-changing guidance to transform your show, station & career.

@TracyJohnson