Here’s How To Name Tag Your Personality Brand
When at an event with strangers, those name tags that everyone wears help. Similarly, name tagging on the air helps listeners get to know you. This seems like a minor thing, but it can […]
Master chefs don’t follow another chef’s recipe. True artists don’t recreate someone else’s painting in a paint by numbers kit. Great bands don’t turn out #1 songs by covering previous #1 hits (usually). Greatness happens by creating […]
Backed by years of research, get details on What Causes Tune Out, What Causes Tune In and how to get it on the air.
Storytelling Basics: Story Structure… Everything you do on the air revolves around the central, fundamental skill of storytelling. It’s the single most important skill for air personalities to master. In this presentation, Tracy Johnson […]
Game-changing guidance to transform your show, station & career.