The Bookstore

Morning Radio Books & Downloads

Winning Features and How To Use Them ebook
eBook

Programming principles of how, when and what will deliver appointment tune ins.

7 Deadly Sins of Radio Personalities ebook
eBook

The 7 most common air personality mistakes and how to overcome them.    

It’s All About The Hook ebook
eBook

How to start fast with a powerful hook to create must-hear moments on the air.  

Become an On-Air Superstar ebook
eBook

A step by step guide to becoming a winning radio personality. Perfect for young talent.

Build a 5-Star Personality Brand eBook
eBook

The Step By Step Process of how to build a character profile based on your personality.

Treat Them Like Dogs ebook
eBook

How to coach highly talented personalities and have a productive, positive relationship.      

Air Checks That Don’t Suck ebook
eBook

17 creative techniques to turn air check meetings into exciting, fun sessions.

Get the Most From Your Best ebook
eBook

How to set up a recycling strategy to invest more time in less, better content.

The Original Morning Radio ebook
eBook

The book that’s been called the Bible of Personality Radio. Now only available in eBook.

Robin Haggar

Robin Haggar
Program Director,
Canada

I have never seen such a strong 'how to get there' guide about show and personality development.

Todd Wallace

Todd Wallace
Consultant, Radio Index, Inc.
Phoenix

Tracy, all I can say is WOW, you’ve really nailed it again with Morning Radio Revisited. Congratulations. It’s a great resource for everyone in the business.

George Johns

George Johns
Consultant, George Johns Company
Miami

I just read the book again. The only thing I can’t figure out is why Tracy is giving away a million dollars worth of secrets for $29.95.

Tim Murphy

Tim Murphy
Program Director, Townsquare Media
Lake Charles, La.

Morning Radio Revisited is a great resource for me as a programmer. I use it to explain ideas to talent.

Greg Simms

Greg Simms
Air Personality, KRTH 101
Los Angeles

Get a copy of this book for EACH and EVERY air personality on your station. And don’t forget the producers and support staff. Tracy has managed to identify exactly what it takes to win!