Content Superhero eBook

Content Superhero eBook

eBook, 4.95

 

by Tracy Johnson. This guide to creating winning content provides an in-depth guide to engaging listeners. Backed by years of research from Strategic Solutions Research,  you get details on:

  • What Causes Tune Out?
  • What Causes Tune In?
  • Taking It To The Air

 

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Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

For more than 30 years, Johnson has been developing on-air superstars that attract fans, retain audiences and generate revenue.

Here's what the radio industry says about Tracy's books.

Greg Simms

Greg Simms
Air Personality, KRTH 101
Los Angeles

Get a copy of this book for EACH and EVERY air personality on your station. And don’t forget the producers and support staff. Tracy has managed to identify exactly what it takes to win!

Simon Clarke

Simon Clarke
Air Personality, Wave 105
UK

The It's All About The Hook eBook was just the thing to give me the kick up the backside I've needed. I've had a great couple of days on air. Thanks!

Patrick Quarcoo

Patrick Quarcoo
President/CEO, Radio Africa
Nairobi

When I needed help reinventing, reformatting and reinvigorating a mature morning show I knew exactly the person to turn to. The man who wrote the book. Tracy truly understands the chemistry of a creative and consistent, winning show, how to bring it about, how to grow it and how to keep it winning.