Morning Radio Blog

You’ll Never Be a Celebrity If You Hide From The Public

Some of they most successful radio personalities I’ve worked with don’t think of themselves as radio personalities. They consider themselves to be a celebrity with a radio show. There’s a big difference. Talent that thinks […]

Steal These Ideas #4: Why You’re Not Rich, Losing Weight, Ridiculous Answers & More

How Did You Get Hurt While Working Out? Researchers tell us that 200 people (in the U.S.) die each year while using exercise equipment. Turn that treadmill down! Phone topic: How have you injured yourself […]

5 Radio Myths That Just Aren’t True

It’s not that everything you thought about radio is false. But a funny thing happens when we listen to the audience. Many perceptions and accepted truths prove to be false. The What Women Want study […]

Time For Your Quarterly Ratings Tune Up [video]

Here we go again! Another ratings period is upon us. It always kind of sneaks up on you, doesn’t it? Are you ready? Are you sure? Have you had your quarterly ratings tune up? There are […]

8 Misconceptions About SEO That Are Dead Wrong

A lot of people have a lot of things to say when it comes to SEO, and more often than not, what’s said is either completely unfounded, or wrong, or both. As a professional […]

4 Subtle Signs Your Radio Show May Be Self-Absorbed [audio]

Nearly all great performers have a larger-than-normal ego. In fact, a healthy self-confidence or a swagger is necessary to be a compelling, confident air personality. But a self-absorbed show is deadly. In fact, it’s one […]

Set Yourself Free: How To Overcome Fear of Failure

We all have demons. Some are real, most are imagined. It can be used as a weapon, but when the demon isn’t tamed, it becomes an enemy. The enemy haunts until confronted, gaining more […]

How to Cross Promote Other Shows and Personalities [audio]

Radio stations overlook some obvious ways to grow their audience. We get hung up on reduced marketing budgets and seem to accept that there’ not much we can do. It’s not the case. You […]