Morning Radio Blog

Four Top Secret Tips To Improve Music Scheduling

There really is no mystery top making your music software work for you. Some programmers and music directors tend to make it more difficult than it should be, while others assume that the software […]

How To Create Videos From On-Air Segments In A Few Fast, Easy Steps

When I experienced the sheer power of this viral video from Hot 96.9 in Boston, it was clear that something major was going on. And there’s tremendous potential for air personalities to build a […]

Here’s What a Genuine, Funny Personal Story Sounds Like [audio]

Personality radio is a funny thing, isn’t it? Sometimes it’s not at all about the content. It’s all about relatable conversation and genuine reaction. Here’s a funny personal story, courtesy of Pat & JT […]

Help Fill Up This List of Unique Ways to Introduce Songs

I work with an air personality on a pop music station that has fallen into a rut. She is stuck, and needs to find new ways to entertain her audience while doing the basics. […]

10 Can’t Miss Ways to Build Your Twitter Audience

You may have the best content on the planet, but if you don’t build your Twitter audience, you won’t enjoy all the benefits of your creativity. Twitter is a powerful tool that can spread […]

How Fender Guitars Develops Digital Products That Move Their Business

45% of Fender guitars are purchased by absolute beginners and 90% of people who start playing quit within a year. Those were some of the insights discovered by Fender CEO Andy Mooney, who joined […]

How to Get That Gig: 16 Do’s and Don’ts When Applying

You know you have the ability. The talent is there. Now how do you get the attention of the decision makers? Or, maybe more importantly, how can you avoid screwing up the chance to […]

Reacting to NOW

You’ve probably noticed, but the world moves fast, and information is coming at light speed. In a world where your listeners have access to breaking news and instant updates before that next talk break […]