How To Help a Cohost Tell Stories [audio]

How To Help a Cohost Tell Stories [audio]

by Tracy Johnson

Some personalities are better storytellers than others. That’s why it’s important to be a good partner and help a cohost tell their story.

You can improve those skills by participating in improv. Improv teams are trained to participate actively by paying close attention and responding in the moment. Each comment is a gift to be received and passed forward.

Help a Cohost Example

Here’s a classic example from Jeff & Jer.

Cast member Laura Cain is a great responder, but not the best storyteller. She needs help. And that’s the role of a partner or co-host. The mission is to fill in the gaps so the whole is greater than the sum of it’s parts.

Laura is leading this break. Listen as she tells a story about her son, Charlie.

Listen to it again, and notice how Jeff and Jer both help Laura through the story. They prompt her with leading questions. When it starts to bog down, the show jumps in and helps advance the story. Everyone actively participates, staying out of the way while helping Laura tell it.

You might also like:
4 Ways to Turn Up The Volume on Your Personality [audio]

And, they demonstrate their personality during “her” story.

Here are a few other things about this break that stand out:

Character Definition

We learn about Laura’s character through a relatable experience. It’s something that happened to her as opposed to being something that is all about her. This is the fine line between sharing experiences and being self indulgent. It’s a perfect example of storytelling that connects and leaves the audience begging for more.


The story has great forward momentum without being rushed. The entire cast helping Laura tell her story without upstaging her. When it starts to bog down, someone moves it forward.

You might also like:
8 Misconceptions About SEO That Are Dead Wrong


There are just enough details in the story to paint a picture without taking detours. Jeff talking about the “little buddy years” and Laura describing the muffins at Soup Plantation make it real and relatable.

The payoff is fantastic, putting an exclamation point on the break. It’s not only well prepared, but delivered perfectly.

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

Opt In Image
Tracy Johnson's Audience Magnet Course
Become a Wildly Successful Personality Without Depending On Your PD, Station or Company

The industry's first online video course is a complete training program for radio personalities.

This is the breakthrough you've been waiting for.


Become an On-Air Superstar ebook
eBook, $4.95

You want to win on the air, but do you know how to make it a reality? In Become an On-Air Superstar, I share the step by step process of building a meaningful presence […]

The Audience Magnet Blueprint Seminar on Demand
Webinar, $19.00

AUDIENCE MAGNET BLUEPRINT. Would you like to become a difference-making radio personality that builds a large, loyal fan base? Follow the three steps in this FREE seminar on demand. It could change your career path. […]

Join the TJMG Newsletter

The New Insiders Radio Network

Is This Really Radio's Most Valuable Resource For Personalities Programmers and Promotion Managers?