Get That Gig: Start a Podcast

Get That Gig: Start a Podcast

by Tracy Johnson

Most personalities looking for a new gig seek a bigger opportunity. Maybe the goal is a bigger market. Or a more high profile show. Some want to move from nights to afternoons or middays to mornings. Whatever the Get That Gig goal, start developing those skills now. Start a podcast.

One of the most common complaints from radio personalities is restrictions imposed on performance. They hang their head and lament that they want to become storytellers with the freedom to talk more.

And they sound like they have no opportunity.

A podcast may be just the platform you need to learn needed skills and prepare for the future.

Start a Podcast

Every personality can start a podcast. It’s just a radio show made available on demand. There are no restrictions. Talk as much as you want. Experiment. Go crazy. Learn how to connect and communicate.

Maybe nobody will listen. That’s okay. In fact, maybe it’s better. The goal is to develop the skills and experience for the next gig.

Krystina Ramey was a tertiary personality on the Roula and Ryan Show (KRBE/Houston). She knew she had more to share than the current opportunity provided.

So she started a podcast. She explains:

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Develop Skills & Get Critique

As the podcast improves, maybe it will attract listeners. That’s great. Perhaps it can even turn into a platform that attracts new fans and followers. But again, that’s not the primary goal.

Set up the podcast format to stretch or develop skills. This is a strategic project. A co-host that wants to be recast in a new role should perform a podcast as the host. A DJ that wants to be part of a multi-personality show should find a team and build a show.

Maybe you already have a show and want to learn interviewing skills. Great! This is where to do it.

As performance develops and begins to improve, find a mentor to critique it. Makes sure they know your goal. Then ask them for honest, specific feedback. This is a great way to network with pros that could turn into a valuable contact later.

Conclusion

There’s really no reason to not have a podcast, whether or not an audience follows it. Take matters into your own hands and polish those skills to Get That Gig!

 

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