Do Listeners Want to Break Up With You? [video]

Do Listeners Want to Break Up With You? [video]

by Tracy Johnson

Consumers have changed. Effective marketing is about helping the audience feel good about themselves in your presence. And your show is a function of marketing.

Watch this short video. If you replace “advertiser” with “air personality”… well, you get the point.

 

Author: Tracy Johnson

Tracy Johnson specializes in radio talent coaching, radio consulting for programming and promotions and developing digital strategies for brands.

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Personality Profile: Larry Lujack

 

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