The Dave Smiley Morning Show on WZPL/Indianapolis has dominated morning show ratings for years. One of the reasons is the show has an engaging, likable good nature. But it’s the way they engage the community from the heart that causes listeners to love them. And that treat was on full display in the 2020 Christmas Request-a-thon for Make A Wish.
The show will play anything, as long as listeners pay for it. Here’s how they do it. In the year of the pandemic, they broke all donation records, reaching $1 million. Here’s how it sounded when they reached 7 figures.