Meet Our Team of Radio Consultants

Tracy Johnson Media Group is a team of radio pros dedicated to the art and science of creating meaningful, lasting brands.

Tracy Johnson

President, CEO

Tracy Johnson excels in programming, promotion and talent consulting that attract fans, grows ratings and generates revenue.

He’s programmed great radio stations, leading two stations in San Diego from “worst to first”, earned dozens of radio industry awards and been named “Best Programmer In America” by Radio Ink magazine.

In addition to his long career in programming, Tracy managed a group of stations for 10 years and has worked with hundreds of media brands to develop digital content, promotion and revenue strategies.

Learn more about Tracy.

Tracy Johnson - Morning Radio Consultant and Talent Coach

Mike Shepard

Consultant

Mike Shepard is an accomplished major-market radio programmer, media strategist, talent coach and market
research professional with 30 years of success.

Mike propelled the legendary Country giant KSON/San Diego to its highest ratings ever and directed programming for Classic Hits K-BEST 95 and Smooth Jazz KIFM.

Mike has coached high-profile talent, including Jack Diamond, Tony and Kris, Scott Kaplan, Bert, Lisa Dent, Rich “Brother” Robbin, Jack Murphy, Lee “Hacksaw” Hamilton and many more.

In addition to his consulting expertise, Mike brings a deep research background to the team. He continues to own and operate Shepard Media Research.

Get more details about Mike Shepard.

Andy Meadows

Consultant, Talent Coach

Andy has been coaching all levels of air talent for over 20 years. He specializes in finding and coaching to the strength of each personality, while helping them manage weaknesses.

With a customized approach to each personality, Andy is equal parts cheerleader, coach, therapist and disciplinarian.

His history includes winning runs as Operations Director, Program Director and Air Personality.

And, when it comes to understanding the entertainment industry, you’re in good hands with Andy. In his spare time he is lead singer for a 10-piece Big Band, performing everything from Sinatra to Bob Wills. www.andymeadows.net.

Get more details about Andy Meadows.

Michael Steele

Consultant

Michael Steele is a long-time radio and music pro with a background as air personality, music director and program director.

His career is highlighted as PD at KIIS-FM/Los Angeles, working with legendary air talent and delivering #1 results in one of the world’s most competitive markets.

Michael specializes in creative programming solutions, imaginative promotion and an unmatched competitive nature that won’t stop until he’s #1.

Get more details about Michael Steele.

Andrew Johnson

VP Operations/Creative Services

With a history of digital design excellence in radio and beyond, Andrew brings a fresh perspective on all things creative at TJMG.

His expertise in design, brand development, social media, email marketing and more helps clients stay fresh and relevant in a rapidly changing world.

Andrew is also founder and CEO of WP Hatch, an online marketing agency helping small businesses improve their online presence.

WP Hatch offers local SEO, web design, marketing, and consulting services. To learn more, visit wphatch.com.

Lisa Waters

Social Media Strategist

An established Digital and Social Media Director and creative team leader, Lisa helps TJMG clients with online engagement and digital monetization.

Lisa began her career in radio and television during the “Dot Com Boom” of the late 90s, and has continued to evolve with the ever-changing digital landscape.

Lisa has been manager, graphic designer, programmer, salesperson, marketer, researcher, editor, analyst and educator. This experience has given her the ability to manage creative teams to realize their full potential.

In short, she understands radio stations and can navigate the ever changing landscape to deliver engagement and revenue for clients.