It’s more important to deliver great hooks than great content. Really? How can you say that? If the hook isn’t strong, nobody’s there to hear your story. But if you capture their attention and imagination, […]
by Tracy Johnson. Taking control of your personality, show and career requires a strategy. Tracy Johnson’s 12-Step Program to Become an On-Air Superstar lays it all out for you, step by step. This ebook […]
It’s not enough to talk about the right topics. You must turn those topics into entertainment that lead listeners through multiple quarter hours. This presentation shows you how to weave a sticky web of content with […]
Game-changing guidance to transform your show, station & career.