Search Results for: [audio]

5 Programming Considerations For Holiday Programming [audio]

The year is winding down and you’re counting the days until the Holiday break. The ratings period is over, and you have a couple of weeks to relax. Most of the staff wants time […]

How To Shake Hands On the Air [audio]

When you think about it, many air personalities are rude. In the interest of brevity, we rush into content to get off to a quick start. And when we reach a high point, we […]

Forget Original Material: Focus on Unique Performances [audio]

Every time I work with an air personality that insists on creating original material that has never been done before, a shiver runs through me. They’re almost certainly going to fail. There are so […]

The Incredible Power of a Story Arc [audio]

Writers create stories around a formula that creates a story arc. The goal is to take the reader on a journey, leading therm from chapter to chapter with a compelling story. The process of creating […]

The Difference Between Relevant and Relatable… and Why It Matters [audio]

Are you relevant? I hope so. Are you relatable? That would also be good. In fact, it’s better (spoiler alert). You may be thinking that relevant and relatable are the same thing. But they’re […]

Here’s How to Tell A Story Inside a Feature! [audio]

Virtually every radio personality that reaches a high level of success has learned to tell stories. And most shows that get traction in a market establish branded features that listeners look forward to. Great […]

Personality Profile: 10 Reasons Kyle & Jackie O Are One of The World’s Best Morning Shows [audio][video]

The KIIS FM/Sydney Australia morning show of Kyle & Jackie O is one of a kind. Frankly, they have it all, from amazing, emotional moments on the air to outrageous provocative stunts. They’re not […]

Incredible Example of Using Unique Talent On Your Show [audio][video]

The best content on your radio show will always be something that only you can do. The audience can’t get it anywhere else. This is an example of taking advantage of individual gifts and […]