Build Your Brand, Develop Your Talent
Tracy Johnson Media Group inspires excellence at radio stations worldwide.

Consulting

Serving all market sizes, from large to small. TJMG is now accepting new clients worldwide.

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Talent Coaching

We develop on-air superstars to become #1 in their market. Are you our next #1?

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Speaking

Invite Tracy to speak at your convention, meeting, seminars and workshops.

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Recent Posts

Morning Radio Questions and Answers

Questions & Answers

Questions and Answers about morning radio, personality broadcasting and more from Tracy Johnson.
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Joining the 1 Percent

Joining the 1 Percent

Wouldn’t it be great to be a professional athlete? Or an actor? The fame, spotlight and money are alluring. But of course, this is radio. It’s different, right? Not that much. In sports, Hollywood, […]
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The Audience Magnet Blueprint

The Audience Magnet Blueprint

Tracy Johnson’s Audience Magnet Blueprint
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Feature: Ask Alexa

Feature: Ask Alexa

Ask Alexa is a hilarious daily feature that adds one of the most important elements to any radio show: Humor. Research proves that being funny and making the audience laugh are the most important […]
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A Bad Day On The Radio

A Bad Day On The Radio

Many of us have jobs. All of us have lives. And one thing that’s true about any job, or any life, is that sometimes you wake up in the morning and you just don’t […]
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Radio Is Not Free: The Cost of Listening

Radio Is Not Free: The Cost of Listening

Virtually everything comes with a price and a value. That’s what drives every transaction. In fact, it drives he entire economy. Yet since consumers don’t pay cash for radio, it’s easy for broadcasters to assume that […]
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Promos That Rock Seminar on Demand

Promos That Rock Seminar on Demand

Promos That Rock!
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See All Morning Radio Blog Posts
Fix Your Station For Generation Now

Fix Your Station For Generation Now
eBook, 4.95

Millennials are unique, and hard to reach. And they grew up in a world where radio wasn’t as important as in the past. Here are 16 ways to fix your station for this generation. […]

Buy Now for Just 4.95
Storytelling 2.0: How to Tell Compelling Stories Presentation & Slides

Storytelling 2.0: How to Tell Compelling Stories Presentation & Slides
Webinar, $19.00

Storytelling 2.0… A well told story stays told, but poorly told stories are never really heard. At the heart of nearly every brand’s success is the ability to tell a story. Some folks are naturally […]

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Holly Conway

Holly Conway
Morning Personality, Virgin Radio
Vancouver

Tracy has helped me become a better on air personality so much (including some tough love when needed) and is a huge part of making our show what it is today. For that I am forever grateful!

Michael Steele

Michael Steele
Program Director,
Nashville

I’ve been learning from Tracy Johnson for 25 years. From music scheduling to programming to talent coaching to managing your radio stations digital assets, there is NO ONE better. I always come away a better programmer with a better brand.

Sarah BeeBe

Sarah BeeBe
Air Personality, Z90
San Diego

Tracy is the most knowledgeable, insightful & inspiring person I’ve ever worked with. Every time I meet with Tracy, I'm left feeling inspired & challenged to step up my game... and it's just an added bonus that he's totally fun to work with :)