Build Your Brand, Develop Your Talent
Tracy Johnson Media Group inspires excellence at radio stations worldwide.

Consulting

Serving all market sizes, from large to small. TJMG is now accepting new clients worldwide.

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Talent Coaching

We develop on-air superstars to become #1 in their market. Are you our next #1?

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Speaking

Invite Tracy to speak at your convention, meeting, seminars and workshops.

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Recent Posts

Morning Radio Questions and Answers

Questions & Answers

Questions and Answers about morning radio, personality broadcasting and more from Tracy Johnson.
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The Physics of Passion: Your Show and Loyal Fans

The Physics of Passion: Your Show and Loyal Fans

Every broadcaster says they want fans. Bold, loyal, passionate followers make up the bulk of your quarter-hours. But do you have the courage to recruit and lead a passionate fan base? Not to make it too […]
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Fresh, Yet Familiar-Because Old Is Not Outdated

Fresh, Yet Familiar-Because Old Is Not Outdated

Everyone on the planet is a sucker for new. Yet if you constantly present what you think is “new”, you’ll probably fail. That’s because, while we desire new, we respond to familiar. In music […]
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Air Check Sessions That Don’t Suck Presentation and Slides

Air Check Sessions That Don’t Suck Presentation and Slides

Nearly every air personality and every program director dread air check meetings. But you don’t have to! Turn those sessions into creative, productive and exciting times of creative awesomeness. In this webinar, I’ll show […]
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You Won’t Believe How Little Listeners Actually Hear

You Won’t Believe How Little Listeners Actually Hear

Every morning you bust your hump to create great content, and bring your “A” game to entertain your fans and attract new ones. You’re grinding it out, day after day. You obsess about each […]
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Promos That Rock

Promos That Rock

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Here’s How to Tell A Story Inside a Feature! [audio]

Here’s How to Tell A Story Inside a Feature! [audio]

Virtually every radio personality that reaches a high level of success has learned to tell stories. And most shows that get traction in a market establish branded features that listeners look forward to. Great […]
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See All Morning Radio Blog Posts
Fix Your Station For Generation Now eBook

Fix Your Station For Generation Now eBook
eBook, 4.95

by Tracy Johnson. Industry experts have told you all about millennials. They’re unique, different and hard to reach. And they grew up in a world where radio wasn’t as important as in the past. […]

Buy Now for Just 4.95
Dealing With Tragedy Presentation & Slides

Dealing With Tragedy Presentation & Slides
Webinar, $19.00

It seems that every month, there’s a new crisis. When tragedy strikes, how do you respond on air? In this presentation, Tracy Johnson helps you prepare for the unexpected with examples from great shows who’ve been there […]

Watch Now for Just $19

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Mike Shannon

Mike Shannon
Program Director, KOOL 101.5
Calgary

Tracy Johnson is not a consultant, he’s a partner. He invests all of himself in those he works with, as I discovered personally. His uncanny knack of finding the ‘unlock’ key to release the best in those he works with is undoubtedly the biggest contributor to his success.

Jeff Dauler

Jeff Dauler
Air Personality, Star 94.1
Atlanta

Tracy's made me a better storyteller without bruising my pretty sensitive ego. No small feat. A consultant that I actually look forward to speaking with. Also no small feat.

Peter Harrison

Peter Harrison
Air Personality, C100
Halifax

After 25 years in radio I can honestly say that we’ve experienced the most personal growth on our morning show in the past 3 years. It’s no coincidence that we’ve been working with Tracy for the past 3 years.