Cast Your Radio Show Seminar On Demand

CAST YOUR RADIO SHOW:. Broadcasters often hire what they think is the best talent available, put them on the air together and then wonder why the magic doesn’t happen. It’s not enough to just […]

Casting A Radio Show: Why 3 Is The Perfect Number

Casting a radio show is hard. Managers and programmers invest a lot of time and energy into finding the perfect mix of personalities to attract fans and deliver ratings. While there’s no single formula […]

Personality Profile: Jonathan Wier And The Path To #1 in Kansas City

The email landed in my inbox from Jonathan Weir. In short, he said, For the first time ever my show (The Jonathan Wier Show 6-9pm on KMBZ in KC) is #1 in every single […]

5 Listener Comments That Will Suck The Life Out Of You

We love listeners, and we hope they love us. And if we ask the right way, and really listen to their answers, they can provide a ton of insight for creating more compelling radio […]

Personalities: Be Proactive To Get Feedback

An increasingly common complaint from radio personalities is how little feedback they get from managers and program directors. As budget reductions continue to consolidate duties, overworked PD’s often don’t make time to listen to, […]

Baseball & Morning Radio: The Thin Line Between Mediocre & Legendary

If a major league baseball player hits .300 over the course of his career, he will likely become inducted into the Hall of Fame. That’s the museum reserved for the truly elite of the […]