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All Breaks Are Important, But Not Equal

All Breaks Are Important, But Not Equal

Listeners are constantly forming opinions and making decisions on whether or not it’s worth their time to stay tuned. They’re constantly tuning in and out of your radio station. For radio personalities, this creates […]
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Want Superstar Radio Talent? Here’s What To Look For

Want Superstar Radio Talent? Here’s What To Look For

Dynamic radio personalities are the key to radio’s future. But not all talent is created equal. You don’t need personalities with a nice voice or someone that executes the format with precision. Today’s broadcasters […]
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Storytelling Basics Seminar on Demand

Storytelling Basics Seminar on Demand

STORYTELLING BASICS. Learn the principles that make for strong segments on the air by mastering the art of telling stories. Loaded with examples and common-sense advice, you’ll be a better storyteller starting tomorrow.
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Wanna Win? Host a Party!

Wanna Win? Host a Party!

Everyone loves a party. It’s a celebration. It’s fun. And if it’s done right, guests can’t wait for the next party. But did you ever host a party? I’m sure you have. Hosting the […]
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Personalities Promoting Music: Music Promoting Personalities

Personalities Promoting Music: Music Promoting Personalities

I’ve never known of a legendary music station without great personalities. And I’ve rarely heard of truly dominant personalities on a music station without a strong music base that supports them. Personalities promoting music […]
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Why Your Radio Show Needs A Talent Coach

Why Your Radio Show Needs A Talent Coach

Does your station need a radio talent coach? The answer is, Well, yes…Of course you do. Of course, I’m a bit biased. But still. Chances are your station, and the personalities on them, need […]
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Audience Magnet Blueprint ebook

Audience Magnet Blueprint ebook
eBook,

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Secrets Revealed: Contests That Win Seminar on Demand

Secrets Revealed: Contests That Win Seminar on Demand
Webinar, $19.00

SECRETS REVEALED: CONTESTS THAT WIN. Follow these new, contemporary guidelines to revive your contest and promotion strategy with ratings-driving strategies and tactics.    

Watch Now for Just $19

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Insiders Radio Network

The New Insiders Radio Network

Is This Really Radio's Most Valuable Resource For Personalities Programmers and Promotion Managers?

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@TracyJohnson

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Ryan Khay

Ryan Khay
Air Personality, Sea FM
Sunshine Coast, Australia

The Insiders online material is an invaluable resource. I really look forward to the monthly webinars to get Tracy’s insight and experience. 
The fact that I get to have my questions answered is just excellent.

Turk Stage

Turk Stage
Air Personality, 101.3 The Bounce
Halifax, Nova Scotia

After Tracy's visit, I couldn’t wait to get back on the air the next morning. I just wanted to get the night over with so the show could start.

Richard Gray

Richard Gray
Market Manager, Bell Media
Ottawa, Ontario, Canada

I hope you know how deeply appreciated and well respected your work is. Your visits are something the morning show teams looks forward to and the relationships you have developed with key talent transcended that of any consultant.Simply put, you make us much, much better with your always thoughtful coaching and personal approach.