Personalities: Be Proactive To Get Feedback

An increasingly common complaint from radio personalities is how little feedback they get from managers and program directors. As budget reductions continue to consolidate duties, overworked PD’s often don’t make time to listen to, […]

Baseball & Morning Radio: The Thin Line Between Mediocre & Legendary

If a major league baseball player hits .300 over the course of his career, he will likely become inducted into the Hall of Fame. That’s the museum reserved for the truly elite of the […]

Mike Shepard Joins TJMG

Veteran programmer, talent coach and research executive Mike Shepard is joining Tracy Johnson Media Group! I couldn’t be more excited to welcome Mike. He brings 30 years of experience in programming, talent coaching and […]

Personality Radio Is About Entertainment, Not Content

One of the pure joys of working with so many radio personalities is when they transform from DJs to true entertainers. It happens over time, but then it kind of sneaks up on you. […]

The Topic Tree

THE TOPIC TREE. Discover a fun, interesting way to generate more effectective show prep without spending as much time in boring, unproductive meetings.  

Don’t Give The Audience Homework

Step outside the radio “box” and broadcasters quickly realize listeners aren’t paying much attention, and don’t work that hard to figure out what’s going on. We have to make it easy for them or […]